- Multi-faceted Branding for Tricky Pictures
- Tricky Pictures, a video production studio, hired us to do their logo and business system. We built their branding to reinforce their fun name and the importance in their industry of having a creative edge. Of concepts presented, a '50s retro look most resonated with them, and opened the door to many applications, such as hand-drawn playing cards and other creative promotional materials.
- The spinning animation of the thaumatrope served as a relevant, but inexpensive giveaway of a direct mail program which stimulated physical involvement with the branding elements. The logo and business system earned a national design award.
